use cases
How can I use Player Analytics?
Here are the main use cases:
QoE tracking
Monitor startup times, freezes, errors, and video quality (layers) to keep your audience engaged.
Customer Support
Empower customer care teams with user-level session tracking, QoE insights which can be enhanced by server data.
Revenue Protection
For services using dynamic ad insertion, track impressions, CPM, completion rates, and audience geography.
Proactive Troubleshooting
React in real time with threshold-based alerts and AI-driven diagnosis, saving you time.
demo
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features & benefits
Discover the main benefits
of Player Analytics as-a-Service
Pre-integrated SmartLib SDK.
Broad device and platform support: Web, Android, iOS, tvOS, Smart TVs, STBs, React Native, and more.
Pre-defined templates with extensive KPIs:
– QoE KPIs: Audience, Startup, Freezes, Layers, Errors
– User Satisfaction & Care: Complaints, churn risk indicators
– Deep Troubleshooting: Session-level tracking and correlation
Threshold-based alerts when performance degrades.
Holistic analytics engine combining delivery and player metrics.
Rapid root cause identification (is it network, device, content, or ad-related?)
Automatic correlation across metrics, timeframes, and user groups.
Auto-generated recommendations for corrective actions.
Feedback loop: refine AI suggestions with your investigation results.
Continual self-learning to improve future accuracy.
architecture
Learn more how it works
Holistic Player & Delivery Analytics
See exactly what your viewers experience: startup time, freezes, bitrate switches, ad playback issues.
How to use it: Log into the dashboard, filter by platform or geography, and instantly check if performance drops are network-related, device-specific, or tied to your CDN.
AI-Based Diagnosis & Optimization
AI scans your KPIs in real time, correlating issues across users, devices, and time periods. It highlights anomalies (e.g., freeze spikes on iOS 17 after an app update) and suggests fixes.
How to use it: When alerted, open the AI “recommendations” tab — you’ll see the likely root cause and a set of proposed corrective actions you can apply or forward to your dev/ops team.
Comprehensive Dashboards & Alerts
Pre-built dashboards cover all the essentials: audience engagement, QoE KPIs, error rates, and ad impressions. You can set thresholds (e.g., startup time > 3s) to trigger real-time alerts.
How to use it: Pick one of the templates (QoE, Customer Care, Monetization), set your alert rules, and get Slack/Email notifications when KPIs exceed limits.
Monetization Analytics Integration
Track if ads are delivered, completed, and monetized as expected. See CPM trends and verify audience distribution for campaigns.
How to use it: In the monetization view, cross-check ad impression volume with player sessions — if impressions fall short, you’ll know if it’s an ad server issue or playback error.
who is using our services