Managing content rights for international events is a challenge for video service providers. Restrictions vary by region, and failing to comply can result in service disruptions or legal issues. Síminn, an Icelandic telecommunications company, needed a solution to handle content restrictions during a major global sports tournament. They turned to broadpeak.io for a flexible and scalable content replacement service.
The Challenge: Complying With Content Rights During a Major Sports Event
Síminn required a way to:
- Black out restricted content while maintaining uninterrupted service.
- Replace non-licensed content dynamically.
- Ensure a seamless viewer experience across multiple devices.
- Implement the solution quickly without overhauling existing infrastructure.
Why broadpeak.io?
Síminn selected broadpeak.io for its:
- Automatic Content Replacement: Ensures compliance with rights restrictions by swapping out non-licensed content.
- Scalability: Fully cloud-based with easy activation and deactivation.
- Multi-Device Support: Works across STBs, apps, and browsers.
- Quick Deployment: Minimal setup time with no additional hardware required.
- Manual API Control: Allows Síminn to trigger blackouts as needed.
The Solution: Dynamic and Seamless Content Replacement
Síminn used broadpeak.io to:
- Black out restricted sports broadcasts on specific channels.
- Replace content dynamically with a personalized image.
- Support multiple streaming formats (HLS and DASH) for live and catch-up TV.
- Maintain service consistency across all viewer devices.
Results: Compliance Without Service Interruptions
By implementing broadpeak.io, Síminn maintained uninterrupted service while ensuring full compliance with content rights regulations. Viewers continued to enjoy a seamless experience without unexpected blackouts or disruptions. Managing content restrictions became a streamlined process, with easy activation and control through the API.
The cloud-based nature of broadpeak.io allowed for rapid deployment, making it a scalable option for future events. Moreover, the solution required no additional infrastructure, keeping operational costs low while delivering a reliable outcome.
Conclusion: Content Replacement Made Simple With broadpeak.io
With the flexibility and efficiency of broadpeak.io, Síminn successfully navigated complex licensing requirements during a major international event. The solution provided a hassle-free way to manage content rights while preserving the quality of service for its audience. By leveraging broadpeak.io, Síminn now has a reliable framework for handling similar future challenges.
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