Articles

SGAI (Server‑Guided Ad Insertion) explained: architecture, SSAI comparison, just‑in‑time ad resolution, and scalable monetization for live streaming.

As content creator-led media expands beyond social platforms, streaming technologies such as SSAI, DAI, and advanced advertising are opening new monetization opportunities.

Learn why a CDN specifically designed for video streaming is essential for fighting streaming piracy with real-time anti-piracy intelligence, scalable delivery, and high QoE.

Discover why video streaming requires a specialized video CDN and how video-optimized delivery improves performance, scalability, and viewer experience

IAB Tech Lab standardizes CTV ad formats, clarifying how Connected TV ads are named, displayed, and monetized across platforms.

Discover how major live sports events are reshaping streaming advertising, monetization, and viewer engagement and what peak-scale audiences reveal about the future of ad-supported streaming.

Explore the evolution of television advertising in America, from the first Bulova watch ad in 1941 to today’s data-driven, interactive, and personalized campaigns.

Broadpeak and Intel introduce AI-powered BannersIn2 for smarter CTV monetization with scene-level targeting and automated ad placement.

Explore how Direct Response Television (DRTV) evolves with interactive ads and Click2 technology to drive engagement, measurable results, and seamless viewer action.

When you run a service like broadpeak.io, you encounter a lot of HLS and DASH manifests. Over time, we’ve become borderline obsessed with ensuring our platform can handle every flavor (…)