Advanced Streaming. Now Streamlined.
As Connected TV (CTV) continues to gain traction, it’s become an essential channel for advertisers seeking to engage with audiences in a more personalized way. However, running a successful CTV (…)
The Money Flow part 2. In Part 1 of our Money Flow Series, we explored how addressable TV reshapes advertising by optimizing inventory, targeting ads, and maximizing CPM revenue while (…)
TV technology is evolving, and so does the infrastructure supporting it. You are already aware of the move from broadcast to HTTP streaming. Another one you should know about is (…)
As streaming keeps shifting, fresh models are rewriting the rules of content consumption and monetization. Among these, AVOD (Advertising Video on Demand) and FAST (Free Ad-Supported Streaming TV) have gained (…)
As highlighted in Broadpeak’s key takeaways (if you haven’t checked it out yet, make sure to do so for a comprehensive overview of the event), IBC 2024 was electric! The (…)
We are thrilled to announce the beta launch of our latest innovation: ASCDN (Adaptive Streaming CDN). As part of Broadpeak‘s commitment to pushing the boundaries of content delivery, ASCDN represents (…)
Leveraging a massive hidden business opportunity Streaming technology has brought On-Demand Viewing as a new, powerful way for people to enjoy their favorite shows ATAWAD (Anytime, Anywhere, Any Device) everywhere (…)
Simplifying the delivery of your content through multiple CDNs Are you delivering your content through numerous CDNs or planning to do so? Or are you looking to buy insurance in (…)
Addressable TV offers a powerful solution for advertisers. Its precise targeting capabilities allow tailored messages to specific households based on demographics, geography, and behavior, leading to higher engagement and improved (…)
As Connected TV (CTV) continues to gain traction, the mechanics of live CTV ad-serving have become a game-changer for advertisers and broadcasters. But what exactly goes on behind the scenes (…)
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