Articles

While the streaming market is now well-engaged on the road to ad-supported models, a few stumbling blocks have started to emerge on the horizon. Any video streaming service provider transitioning (…)

We were bound to talk about the technology powering FAST given our work at broadpeak.io where we ambition to stream the content people love with a compelling user experience. As (…)

In common English, a watershed can be a dividing ridge between drainage areas or simply a turning point. Well, in the ever-evolving landscape of television broadcasting, the term “watershed” plays a (…)

Understanding the FAST Ecosystem The Subscription Video On Demand ecosystem is either in the hands of an e-commerce giant (Amazon), pure players (e.g. Netflix, DAZN), independent (Cinedigm, Filmrise) or big (…)

Within our industry, we thrive in offering additional and innovative viewing options to consumers. We also have a duty to follow viewers where they go watch video content, may that (…)

If you are a media executive, you have surely heard the term FAST on countless occasions before. The acronym stands for Free Ad-Supported Streaming TV, and it has been the (…)

Maximizing AVOD monetization in the age of ad-skipping? Server-side ad insertion (SSAI) has been a game-changer in the digital advertising landscape, solving the problem of ad-blockers and allowing content creators (…)

Today, we will be discussing the concept of SCTE-35. Suppose you have ever watched a live television show. In that case, you may have noticed a sudden interruption in the (…)

Like the other professional leagues in North America (see my other article on the topic here), the NHL is subject to blackout rules and regulations. It follows a mandate from (…)