Insight

As mentioned in the previous blog in the Targeted TV Advertising blog series, advertisement budgets are increasingly being redirected to the connected TV advertisement. But what exactly is connected TV (…)

In the previous blogs in the Targeted TV Advertising blog series, we discussed digital advertising and TV advertising, respectively. In addition, we showed that with recent technological developments in the (…)

The previous blog discussed the advertisement market and the digital advertising category specifically. Now we will take a closer look at the TV advertisement segment. Effectiveness In 2016 TV advertisements (…)

From Sunday 16th to Wednesday 19th April, the broadpeak.io team made the journey to the NABShow Las Vegas to present its latest innovations. A fantastic opportunity to meet with customers (…)

Welcome to this third episode of “Let’s stack .io up!” a series of blog posts describing one component of our stack. Today, we will walk you through finding the ideal (…)

Blog Series: Targeted TV Advertising This Series of blog posts will provide a closer look at the advertising business and identify how TV service providers can become essential players in (…)

Welcome to this second episode of “Let’s stack .io up!” a series of blog posts describing one component of our stack. In this blog post, we will take you through (…)

You may not have noticed it, but broadpeak.io is doing a fundamental tiny little action that may have tremendous and positive consequences. When possible, we are compressing HLS and DASH (…)

Welcome to this first episode of “Let’s stack .io up!” a series of blog posts describing one component of our stack. Today, we will present the tool we are using (…)

This year, we decided to attend mipcom in beautiful Cannes and dive into the world of content trading. After all, our platform is primarily for Content Providers, so it makes (…)